We Kicked Google To the Curb

Bye Bye AdSense

Ok, not all of Google. Just AdSense ads. There is still lots to love about Google. Including Google Reader and our additional integration to it.

But Google AdSense is gone. Even on the free Bscopes plans.

We Should Have Listened

Copyblogger was right! We’ve read their pages for years now. A while back, Johnny B. Truant wrote that there are better ways to make money than AdSense. But we didn’t believe him. We do now.

So Long and Thanks for All the Fish

The real-estate on Bscopes is just too valuable. The pages seemed just too crowded. We’ve heard this from a number of folks looking at the site. And we just keep debating it back and forth. So now it’s gone.

Freemium Model

The idea was that the ads would supplement the paid subscriptions. And we knew that the click through rate on Google Ads is low. Not 1% low, not even 0.1% low. But, over the last couple of years the rate, for us, has dropped through the floor. Frankly, the ads weren’t bringing in revenue. None. Nada. Zip. Zilch. Zero. Bupkis.

Steve finally left the dark side. He’s got a new lightsaber and is willing to admit that the space could be put to better use.

TANSTAAFL

Now it is all up to you all buying Bscopes subscriptions. We need to pay our mortgage and buy some food and one of us still has kids to send to college.

Tell your friends. Click on the Subscribe button today. Don’t delay. While supplies last. Operators are standing by. (Ok, they aren’t but I’ve wanted to say that for a while now.)

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